
Welcome to Behind the Build
The show about interesting people building companies and their journeys.
Welcome to Behind the Build with Rodney Steele and Alicia Mole.
Yes, that’s me. Prepare to be amazed... or at least mildly entertained.
Behind the Build is where we get up close and personal with people who actually make stuff happen. We dive into the chaotic, nerve-wracking journeys of Entrepreneurs and Business Builders.
We cover the good, the bad, and the in-between.
It’s like Dancing with the Stars but without the cooking and dancing.
About Us
Behind the Build is not your typical snooze-fest business show.
We uncover the raw, unfiltered stories of successful companies and the journey of their Founders. Each episode features in-depth interviews with entrepreneurs who spill the beans on their paths to success, the obstacles they've dodged, and their wild visions for the future.
Whether you're an aspiring entrepreneur or just here for the witty banter, you’ll find something to love.
On "Behind the Build," I dive into the stories and strategies behind successful business ventures. With my experience in finance, startup development, PEO solutions, benefits, insurance, sales, and no-code technology, I'm here to share the insights that turn good businesses into great ones. And hey, I try to make it fun – because business should be engaging, not boring.
So, tune in, grab your favorite beverage, and join me as we explore what makes businesses tick with a bit of charm, a dash of wit, and a lot of expertise.
Who’s Rodney?
Hi. I'm Rodney Steele, your go-to guy for all things PEO and email marketing wizardry. Picture me as the James Bond of business solutions, the Gandalf of Professional Employer Organizations, and maybe even the Tony Stark of email marketing – but without the billion-dollar suit.
I helm Dinsmore Steele in the ever-bustling New York City Metropolitan Area. Think of it as a matchmaking service for businesses and PEOs. Over 3,000 companies have found their perfect HR partner thanks to us. It’s like a dating app, but instead of romantic connections, we’re all about making the perfect business match. Swipe right for a great HR solution. Absolutely.
Then there’s Volarei. We’re the Ferrari of B2B email marketing – sleek, fast, and definitely memorable. We don’t just send emails; we create marketing masterpieces that connect you with the prospects who matter most. Think of us as your digital cupid but with fewer arrows and more analytics.
I’ve spent years honing my skills, starting with a solid foundation from the University of North Carolina at Chapel Hill’s Kenan-Flagler Business School. My journey’s taken me through some exciting terrains – from Finance to PEO – mastering the arts of HR consulting, sales management, and leadership along the way.

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